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Analog Returns in the Digital Age

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디지털 시대, 아날로그의 반격In the rapidly changing digital age, analog culture is receiving renewed attention as a way to revive dried-up emotions. In addition to elderly generations, younger people more accustomed to digital culture are also increasingly enjoying analog culture.We investigated the reason. This building is located in a residential area of Yeonhee-dong , Seoul. The shop is a film photography studio, a type of business largely taken over by digital cameras. What’s more, it specializes in black and white pictures. Since opening in 2015, it’s become Seoul’s top black and white speciality studio.Why was it launched as a film-photography studio when everything else has gone digital?(Korean) "Unlike film photography digital photographic work is different. Deficiencies in the shots can be re-touched. This leads to diminished attention when taking pictures. There was a desire to return to the roots. That’s how the idea to operate a film photography studio came about."Black and white photos are taken with a limited number of cuts on film, and developed and printed through an analog process in a dark room.Only 3 customers can make a reservation each day.(Korean) "At our studio film is dried naturally for about a day. After that comes the printing process. It takes two or three hours to print a single image."Recently, black and white polaroids which are cheaper and quicker to take have also become popular. (Korean) "With black and white polaroids, a single photo can be taken right away, so it’s much cheaper than film. Black and white polaroids appeal to younger people, since a single shot costs about 26 dollars. Couples often come to take a picture."Black and white polaroids target younger generations with almost no memories of analog-type photos.(Korean) "After taking pictures on my phone every day, it’s nice to have one picture to keep."(Korean) "It can’t be re-touched, and the photo is one-of-a-kind. It’s very special, and I think it was a meaningful experience." An LP shop started business in Itaewon, a hot spot for young generations. LPs. once completely eliminated from the record market, represent the analog retro trend. (Korean) "Generally everyone tends to listen to streaming music. But as recently as the 80s or 90s, LPs, cassette tapes and CDs were the major developed formats, which people purchased to consume. The shop was prepared so that customers could find happiness by purchasing and owning analog media like LPs and cassette tapes."About 800 customers visit each day, on average. The unique tone of LPs, not available with digital music, is one of the reasons for their resurgence. ...Arirang News Facebook: http://www.facebook.com/arirangtvnews ------------------------------------------------------------[Subscribe Arirang Official YouTube]ARIRANG TV: http://www.youtube.com/arirang ARIRANG RADIO: http://www.youtube.com/Music180Arirang ARIRANG NEWS: http://www.youtube.com/arirangnews ARIRANG K-POP: http://www.youtube.com/arirangworld ARIRANG ISSUE: http://www.youtube.com/arirangtoday ARIRANG CULTURE: http://www.youtube.com/arirangkorean ------------------------------------------------------------[Visit Arirang TV Official Pages]Facebook: http://www.facebook.com/arirangtv Twitter: http://twitter.com/arirangworld Instagram: http://instagram.com/arirangworld Homepage: http://www.arirang.com ------------------------------------------------------------[Arirang K-Pop]YouTube: http://www.youtube.com/arirangworld Facebook: http://www.facebook.com/arirangkpop Google+: http://plus.google.com/+arirangworld

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