Description
Chili's famous jingle — "I want my baby back, baby back, baby back" — is back. The casual dining chain announced on Tuesday that it was reintroducing a revamped version of the jingle to promote its new menu. In mid-September, Chili's cut 40% of its menu to focus on classic favorites: burgers, ribs, and fajitas. "We admit that as a brand, we lost our way a bit and needed to take a step back to successfully move forward, which for us, included going back to our roots and revisiting our iconic jingle that was once on everyone's lips," Steve Provost, chief marketing and innovation officer of Chili's, said in a statement. http://www.businessinsider.com/chilis... http://www.wochit.com This video was produced by YT Wochit Business using http://wochit.com
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Chili's Jingle hamburger Chili Steve Provost Need Food And Drink Property Restaurant Debut Albums