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Monsta X & Steve Aoki: how K-pop took over YouTube

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K-pop is officially a global phenomenon and YouTube has been crucial in taking the genre worldwide. In this episode of The Future of Music presented by Aloft Hotels, we speak to K-pop group MONSTA X, DJ/Producer Steve Aoki, and YouTube’s Head of culture and trends, Kevin Allocca, to find out how this global platform has helped spread this genre and create one of the strongest fan bases worldwide.The Verge’s sponsors play an important role in funding our journalism, but do not influence editorial content. For more information about our ethics policy, visit https://www.theverge.com/ethics-state... .Read more: http://bit.ly/2md1ewL Subscribe: http://goo.gl/G5RXGs Like The Verge on Facebook: https://goo.gl/2P1aGc Follow on Twitter: https://goo.gl/XTWX61 Follow on Instagram: https://goo.gl/7ZeLvX Why'd You Push That Button Podcast: https://pod.link/1295289748 The Vergecast Podcast: https://pod.link/430333725 More about our podcasts: https://www.theverge.com/podcasts Read More: http://www.theverge.com Community guidelines: http://bit.ly/2D0hlAv Wallpapers from The Verge: https://bit.ly/2xQXYJr Subscribe to Verge Science on YouTube, a new home base for our explorations into the future of science: http://bit.ly/2FqJZMl


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