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Pepsico's digital transformation is brand agnostic | Marketing Media Money

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CNBC's James Wright talks to Shane Bellamy, Head of Digital Media at Pepsico about their presence at Millennial 20:20. He says they're open to new ideas.

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Marketing.Media.Money pepsi pepsico marketing digital digital marketing Shane Bellamy ideas millennial 20/20 brands digital transformation doritos walkers walkers crisps
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